There are plenty of really good ideas out there. Plenty of really good ideas that you know you can implement into your strategy. It’s great to have an arsenal of good projects in your pipeline, right?
I disagree. Having a lineup of good projects is not the answer. You first have to consider a few things.
- Does it target the right audience? Recently we had the opportunity to use our 2,000-seat auditorium to host a concert for a couple bands that are well known nationally. Sounds great, right? Not for us. They are well known nationally but not by the people we are targeting. Getting 2000 people through our doors sounds great until we recognize they aren’t our primary target. For instance, if you sell dog toys and treats, you aren’t looking to fill your store with cat lovers.
- What kind of resources will it consume? When you start to allocate your resources and count your costs, remember to include more than hard dollar signs. Consider manpower and time spent. Not just yours, but your team as well. For us that means all the way down to the janitorial staff and paid security.
- Does it fall in line with your ultimate goal and mission statement? The clarity of that has to come from leadership. If you are responsible for leading the vision of your company or division, make sure it’s clear. Give your team the freedom to run the idea through the filter of your vision to make sure they are on point with the team’s objectives.
Good projects that do not fit into the scope of your goal might be a misuse of resources. Not all good projects and ideas are for everyone. Although it might not fit into your strategy, it might for someone else you know….and sharing is caring.
Photo Credit: Tax Credits’
Posted by Summer Joy Boone on June 2, 2012
Recently, a leader on our team (lets just call him Raul to preserve his identity) wrecked one of our golf carts on our property. Initially it was a pretty funny story to hear, once we knew he was okay of course. Then I began to see it as a leadership/teaching opportunity. Here’s what I learned:
1. Lead by example: Raul was not out for a joy ride on a golf cart. He was driving around the property in the rain offering rides to those who were walking and braving the south Florida rain to come to Church by the Glades. Raul could have sent the volunteer parking team out to do it but he was modeling our core values. We honor and value our people and guests.
2. Own it: Raul’s first response was to own it. He could have made himself look like a martyr of sorts. He could have made it well known that he was simply humbling himself and doing “good deeds.” Instead he simply owned it without trying to protect his ego.
3. Make no excuses: Raul could have made excuses or blamed someone else for the wreck. He could have said, “I’m the executive, I shouldn’t have to be driving around the golf cart in the rain.” He could have blamed the maintenance team for not making the light poles more obvious with glowing paint. He didn’t. He made no excuses for the wreck, not one.
Do you consider yourself a leader? Do you model the core values you preach? Do you own your mistakes or do you make excuses in order to protect your ego and image?
We will all “crash a golf cart” at one time or another. The team you lead won’t judge you for the wreck, but they will judge your character and the way you handle it will highlight your integrity. Choose to lead well.
Posted by Summer Joy Boone on May 15, 2012